An AI doesn't ask for clarification. It reads what's there, decides what it means, and publishes, and that's exactly the problem when nothing underneath it is built to be read. Lilly's marketing sites needed to feed straight into an internal AI publishing system, but there were no thin layers, no consistent naming, no structure a machine could parse without guessing.

So it guessed, building pages wrong and publishing them anyway. This is where I was brought in to define a system for 56 agentic patterns to live in.